"A family based in North London seeks an exceptional and experienced educator to support their youngest child on his first steps to turning into an British gentleman."
Upon seeing this advertisement, you might naturally overlook the wording "beginning" as just a turn of phrase.
But, it could be the crucial part of this unusual position posting, as it attempts to hire a teacher for a infant.
Hundreds of responses have now been submitted since the unnamed family advertised their search for the highly paid tutor, who needs to be "a uniquely qualified person".
In recent few weeks, the advert has received attention across the press, with several questioning why?
Forward-Thinking Method
The CEO, CEO and founder of a global tutoring firm, which is helping the family in their search, explained that in spite of initial doubt, he viewed the plan "far sighted", and "progressive".
When he consulted the family, he mentioned they understood the unusual aspect of their requirement, and how young their son is.
However, they clarified that they "didn't want to wait any longer" to engage a tutor, as they had waited until their firstborn was five, and by that stage "cultural conditioning had already taken hold".
What precisely does the family indicate by "cultural leaning"?
It's "all-encompassing", the expert replied. "The way you eat, the way you speak".
He explained the elder child had adopted "extremely delicate, non-verbal cues" from the family, and had assumed their cultural habits. The family told the consultant they wished to avoid the same situation to repeat itself with their younger child.
The intention: To hire a English tutor, who should speak with RP, to shape the baby from day one.
Natural Absorption
"A lot of the development at the beginning here is kind of acquired indirectly," said the CEO.
It's through this osmosis that the family are aiming the child will acquire the English characteristics they want to cultivate.
He explained the tutor needed to be someone who studied at "prestigious academies – comparable categories of schools as the family plan to send their son to".
"The educator simply needs to be the suitable individual, they'll be doing things they don't even know they're doing, just naturally," he said.
Cost Not Relevant
The family informed Adam the selected educator should preferably also have knowledge of or enthusiasm in horse riding, winter sports, creative fields and instrumental training so as to inspire the child in a diverse set of interests.
Additionally though, he explained the family hoped the tutor to register the child on a variety of courses so the child would be "equestrian training and picking up an musical instrument by the time they are around three years old".
In the family's perspective, guiding their son develop into a "English gentleman" will lead to accomplishment and provide access.
"Considering the rights and wrongs of that, because it's definitely a class statement," he adds.
Yet, notwithstanding all this guidance in "Britishness", could the child pick up alleged cultural influence from the international family he is raised by regardless?
"Absolutely", said he. "The family know this could fail, but they've merely embraced the attitude of, 'we should try and let's go as quickly as we can', because the cost of it is irrelevant," he stated.
Idealistic and Unrealistic
A number of in the private teaching field who share those doubts.
Another CEO, chief executive of an educational organization, who supplies personal educators, wrote that "the development of adopting dual cultures, or in fact, becoming oneself, is something that must be experienced personally, not manufactured."
He explained that he had relocated from the Far East to the United Kingdom at the age of 7 years old, and had been brought up knowing and embodying both cultures. He went on to be educated at a prestigious UK institution.
"The concept that an individual can function as a representation of UK identity, a person who can somehow transplant the characteristics of a British gentleman to a infant child, strikes me as idealistic and unrealistic," he commented.
"From my perspective, having a quintessentially British tutor from infancy will not necessarily produce the result they desire.
"I did not have that kind of mentor, and yet I have been lucky enough to enjoy numerous of the situations they aspire for their son."
He continued: "The truth is, cultural identity should not be imposed from the outside influences; it must be embraced, and it must come from within."
Buying Britishness
Certainly, UK identity is something the expert believes can be instructed – and sold.
"I think the fact that the global community views us in this light is something that we should be cherishing|valuing|appreciating